Skill cluster · 24 skills

Digital Advertising

This cluster covers managing paid advertising campaigns across platforms like TikTok and Meta. Performance Marketing Managers and Marketing Managers are the primary roles.

904Live openings

$142,259Median salary

258Roles touched

0.33Cohesion

Skills in this cluster

Ordered by centrality — how strongly each anchors the group.

5 openings5 roles

4 openings3 roles

Apple Search Ads new

3 openings2 roles

64 openings32 roles

Digital Advertising +35.3%

26 openings17 roles

Partner Marketing new

5 openings5 roles

Email Marketing -8.2%

59 openings33 roles

Meta Ads Manager new

4 openings4 roles

Audience Segmentation +5.3%

58 openings39 roles

Conversion Rate Optimization -14.3%

23 openings10 roles

Channel Optimization +71.4%

9 openings7 roles

Performance Analysis -8%

63 openings52 roles

Segmentation -1.6%

122 openings66 roles

LinkedIn Ads new

2 openings2 roles

Social Media Marketing +250%

31 openings22 roles

Anomaly Detection +400%

6 openings7 roles

Product Launch +8.8%

99 openings63 roles

Budget Management +10.4%

53 openings52 roles

Marketing Campaigns new

26 openings11 roles

Data-Driven Decision Making -2.6%

32 openings30 roles

Workflow Analysis new

3 openings5 roles

Team Leadership +5%

198 openings147 roles

Requirements Management -11.1%

16 openings15 roles

18 openings18 roles

Roles that hire this cluster

18 matching skills · $117,500

Performance Marketing Manager

16 matching skills · $125,000

Digital Marketing Specialist

13 matching skills · $87,500

10 matching skills · $100,078

10 matching skills · $140,000

Chief Marketing Officer

10 matching skills · $316,922

Marketing Specialist

10 matching skills · $74,503

Director of Marketing

10 matching skills · $149,364